Chicago Cubs & Wrigley Field
sales center experience, interactives, sponsorship activation
Sportswear company with 7000+ retail stores across China
retail strategy, shopping experience, architecture, environmental graphics
brand strategy and identity, packaging, collateral
experience design, data visualization, front-end development, content strategy
interactive community wall (with 234 iPads), website development, video productions
trade show booth, furniture design, and brand experience platform
10,000 sqft briefing center
customer experience, interactives and interior architecture
product design, service design, customer experience
This was my team's warroom at Ziba. We developed this service experience program for credit card accounts that would build trust and loyalty between Citi and their customers. One of the key consumer insights that helped inspire the design work was that people love their credit cards, but hate their banks.
Identify opportunities and product concepts that will improve the residential recycling experience.
10,000+ sqft innovation studio and sales center
visitor experience and programming, environment design